RAKUTEN TV EXPANDS ITS FREE FAMILY ENTERTAINMENT OFFERING

Rakuten TV continues it’s free, ad-supported streaming television (FAST) channel expansion and strengthens its kids and family portfolio with local content, through the latest addition of two channels: the LEGO® channel in the UK and Planeta Junior TV in Spain. The latest acquisitions further enhance the quality of Rakuten TV’s Kids and Family content offering, in partnership with leading global and European content creators and media groups.

The addition of the new channels adds to the high-quality content available on the platform for the whole family to enjoy together, from films, TV shows and animations, to educational content, games and tutorials to unleash children’s creativity. Kids and Family content on Rakuten TV also includes the platform’s own curated channel, Family – Rakuten TV, featuring popular TV shows such as Wallace and Gromit and Shaun the Sheep, and further branded channels including Brat TV, Cool School, DuckTV and Happykids. The company anticipates additions to be rolled out in this category in the coming weeks.

The LEGO® channel is available now in the UK, featuring hours of content varying in genres and animation styles, and series based on some of the most popular LEGO® properties and special franchises. Fans can also discover content that will introduce them to the world of LEGO® designers and builders, among much more.

Planeta Junior TV is a channel by DeAPlaneta, a reference distributor in the Spanish industry. The channel is now available in Spain. Popular features include Maya The Bee, Heidi, Pucca, Mutant Busters, and Sandra The Fairytale Detective.

Rakuten TV sits within Rakuten Advertising’s unified portfolio, where advertisers can buy media across a variety of channels. Drawing on first-party data and extensive audience insights, Rakuten Advertising and Rakuten TV offer brands unique discoverability, combining the targeting and tracking capabilities of digital formats with the advantages of TV.

Rakuten TV linear channels are currently accessible for FREE on the Rakuten TV app on Samsung and LG Smart TV devices. Users can easily launch the app with a single click through the branded remote-control button and the pre-installed app.